Wayfinding Audit and Analysis, Planning and Strategy,
Messaging, Sign Standards and Design
Development and implementation of new signage system for major medical network
PLANIT was contracted to design and implement a new signage system as part of Premier Health's system-wide brand roll out on six major medical campuses and more than 80 ambulatory facilities, located throughout western and southwestern Ohio. The challenge of this project was to take the unique character of all facilities and create a consistent visual identity and reinforce the brand. The scope of this effort included an audit of each facility’s existing signage, a recommendation package for each site, design of new signage standards, design for 6 gateway features, 2 freeway identity signs, a video tower, landscape design and planning, presentations to multiple planning commission groups, 64 variances obtained, assistance with bidding, and oversight through fabrication and installation.