Branding and wayfinding strategy for the Ohio Statehouse’s interior, exterior, and garage sign systems.
Wayfinding Audit and Analysis, Sign Standards and Design, Environmental Graphic Design
Location: Columbus, OH
PLANIT performed an audit of the interior, exterior, and garage wayfinding systems. We developed a unique interior sign system simple enough to not detract from the building’s historical significance and beauty, while remaining effective for first time visitors. Apart from the Statehouse’s interior system, a simple and bold garage wayfinding system was created to maximize visibility, traffic flow, and brand awareness. Elements from the garage and interior systems were blended to create a wayfinding system that better displayed the new Statehouse brand, maximized sign visibility, and increased pedestrian and vehicular traffic safety.