Wayfinding Audit and Analysis, Sign Standards
and Design, Implementation, Environmental Graphics
Nationwide Children's Hospital | Columbus, Ohio
Graphic design support for Nationwide
Children’s Hospital's four-story Conference Center.
PLANIT Studios provided graphic design support for a new four-story 87,204 SF facility dedicated to
supporting all Nationwide Children’s Hospital’s locations with a central data center, conference spaces, and training center. Our role was to refine and apply the Hospital’s playful branded wall graphic assets for a more mature audience and identify optimal placement for donor recognition. We adopted the tree, butterfly, and
bird assets into a more muted color palette and designed simpler compositions. To add interest, we worked
with Flavor Paper Studios from New York for customized mylar paper cutouts. The shiny, reflective surface
creates a sleek and modern feel.